Netflix And Nike Team Up To Take On Apple (And Help You) – TheStreet

Netflix is synonymous with a number of things. But say what you will about its stock price, or the quality of its original content or its place in the streaming wars, it’s very arguable that the thing its most known for in the public’s imagination is popularizing the binge watch.

Scarfing down several episodes of your favorite comfort food show after a long day is a nice way to unwind, of course. And who among us hasn’t burned through the latest season of, say, “Stranger Things” in a weekend? What? We’re supposed to pace ourselves or something? And how many of us heard tales over the holidays that our nieces were on their third viewing of “Wednesday,” and promised we’d get to it soon?


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