Commerce

The EU has decided to open up iPadOS



Sour grapes?

To some extent you have to see that Europe is playing defense.

Not only has it lost all advantages in space research to Big Tech firms such as Space X, but the continent has arguably failed to spawn a significant homegrown Big Tech competitor. This leaves Europe reliant on US technology firms, so it’s clear the EU is attempting to loosen the hold US firms have on digital business in Europe by using the Digital Markets Act is being applied.

The EU isn’t alone; US regulators are equally determined to dent the power Apple and other major tech firms hold. Fundamental to many of the arguments made is the claim that consumers will see lower prices as a result of more open competition, but I’m highly doubtful that will happen.

So, what happens next?

Apple will likely attempt to resist the EU call to open up the iPad, but will eventually be forced to comply. Meanwhile, as sideloading intensifies on iPhones, we will see whether user privacy and safety do indeed turn out to be compatible with sideloading.

In an ideal world, the EU would hold off on any action involving iPads pending the results of that experiment. It makes sense for regulators and Apple to work constructively together to protect against any unexpected consequences as a result of the DMA before widening the threat surface. 

Perhaps user security isn’t something regulators take seriously, even though government agencies across the EU and elsewhere are extremely concerned at potential risks. Even in the US, regulators seem to want us to believe Apple’s “cloak” of privacy and security is actually being used to justify anti-competitive behavior. 



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