LinkedIn is indeed one of the most popular social media platforms, albeit for mostly professionals. It’s different in its way. It may be a social media site at the end of the day. But it does more than that, like connecting with industry leaders, finding relevant jobs, requesting jobs from connections, and more. Quite obscure, LinkedIn is now filling its shoes with a TikTok-style short video feed.
LinkedIn might soon have a TikTok-style short video feed
According to Austin Null, who saw the upcoming feature in the app, the upcoming short video feed is hidden within the app’s bottom bar under a fresh Video tab. We can also expect this as a shortcut to the short video feed once the feature rolls out to more.
As per the user report, once you select the Video tab, LinkedIn turns into a TikTok-style video feed. However, LinkedIn mightn’t completely immerse itself into yet another short-video app and compete with TikTok, YouTube Shorts, and Instagram Reels on all the grounds.
Instead, LinkedIn has realized the potential of TikTok-style short-video formats. What’s surprising is it comes at a time when TikTok is struggling blue and black to continue the momentum. It’s no lie that TikTok has largely created the inspiration behind most of the short-video apps we see today. If LinkedIn wants to hop on the trend, this proves the bandwagon is real.
Coming back to the interface, it includes reactions such as giving a thumbs up to a video (which might help the platform show more content like that), commenting on it, and sharing it with others. There are also talks in the town that LinkedIn might lure content creators to join the platform’s new short-video hub. And there’s a chance of monetization as well. There are no hints about the final release, but we expect it in stages. For instance, it might first come to one region and follow thereafter.
