Apple, Inc. AAPL is actively developing an AI-powered tabletop robot, internally codenamed J595, as a major new product category focused on blending robotics and artificial intelligence for the home.
But can it save the struggling tech stock?
What To Know: The J595 robot is designed around a robotic arm that can move an iPad-like display. The arm is also expected to use expressive, lifelike movements to make interactions more engaging and human-like, according to reports.
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Apple aims to give the tabletop robot a unique AI personality, making it more than just a functional device. The robot will be able to respond to voice commands, gestures, and possibly even moods, enhancing its role as a social companion.
As Apple faces multiple headwinds and increasing competition, the device has become a “major focus” as part of the company’s AI push, according to a Bloomberg report.
The same report suggested that a pared-down version of the J595 could be released as soon as the end of 2025, with other models following in 2026 or 2027.
AAPL Slump: Apple shares have dropped more than 20% in 2025 as the company faces challenges including substantial tariff-related costs primarily due to President Donald Trump‘s levies on Chinese goods.
The company is mitigating some of the risk by shifting more production to India and Vietnam, but recently faced backlash from President Trump who would like to see Apple products made in America.
Apple has also struggled to keep pace with competitors like Google, Amazon and Meta in areas such as generative AI, large language models and natural language understanding.
If J595 delivers significant technological advancement and market appeal, it has the potential to reverse current negative sentiment and spark a meaningful rally in Apple stock.
AAPL Price Action: Apple shares ended Tuesday’s session up 2.53% at $200.21, according to data from Benzinga Pro.
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