marketing

Bloomingdale’s Creates Futuristic Virtual Store to Celebrate 150th Anniversary



Bloomingdale’s is celebrating its 150th birthday with a futuristic concept that its namesake founder would have had a hard time imagining in 1872. The department store has partnered with Emperia, a virtual reality startup, to roll out a sleek new digital store in commemoration of the milestone anniversary. Customers can wander online through a shop…



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