In a letter sent to its dealers, BMW announced it will halt production of its electric vehicles in May with no set date to resume. Although sales of BMW EVs have been up so far in 2025, political and economic uncertainty casts a shadow over sales potential for the rest of the year. Now may be a good time to pick up that i4 or iX you’ve been eyeing lately.
- Divisions
-
M
- Founded
-
1916
- Founder
-
Karl Rapp and Gustav Otto
- Headquarters
-
Munich, Germany
- Current CEO
-
Oliver Zipse
- Status
-
Active
- Total Vehicles Sold In 2022
-
2,213,795
- Revenue In 2022
-
$122.4 billion
Tapping The Regenerative Brakes On EV Sales
BMW Electric Vehicle Sales 2024
|
i4 |
23,403 |
|
i5 |
8,763 |
|
i7 |
3,431 |
|
iX |
15,383 |
|
Total BEV |
50,981 |
According to Yahoo Finance, BMW didn’t give a specific reason for the delayed production and company spokespeople declined to comment. For the first quarter of 2025, BMW EV sales are up 26% compared to Q1 2024. The German manufacturer sold 13,538 electric vehicles between January and March. The BMW i4 sedan alone is up 57% over last year. Although the EV market has been climbing steadily, J.D. Power is predicting EV and the wider car industry’s sales will flatten for the rest of 2025.
Trump’s Tariffs And Tax Incentives Are Making Forecasting Tough
BMW currently sells four models of EVs in the United States, all of which are manufactured in Germany. The Trump administration has placed a 25% tariff on imported cars. The memo also mentioned that the
2-Series
, including the M2, are the models that will see a price hike starting in May. But, a larger blow to consumers will be if the Trump Administration ends $7,500
Federal Clean Vehicle Tax Credit
. Last year, it’s estimated these incentives cost the government nearly $2 billion spread out over the 1.2 million total EV sales. That sounds like a large sum, but for scale, the US fossil fuel industry received an estimated $760 billion in subsidies and tax breaks for 2024.
Related
Do Strong BMW i4 M50 Sales Foreshadow A Good Future For M Division’ First EV?
The world of electric vehicles continues to be dominated by Tesla, except perhaps in China. Nonetheless, Tesla continues to face strong challenges from its home soil and even in Europe. German luxury carmaker BMW isn’t new to the EV game, but its performance division BMW M is. The division will soon unveil its first pure EV, but that doesn’t it hasn’t been tinkering with its parent’s electric creation. For instance, the BMW i4 M50 has been in production since 2022 and just had its first full-year sales result in 2023. While not a true M car, the i4 M50 is considered as the performance version of the i4, with BMW M taking care of its sales. Interestingly, this M Performance model took the charge for BMW M in 2023. It was the division’s bestseller and was instrumental in BMW M’s newest milestone – it surpassed 200,000 units in annual sales for the first time. This bodes well for BMW M, since this means performance EVs really have a solid market. Does this foreshadow something positive fo
