TikTok is allowing users to upload three minute videos – triple the length of its current clips – in early roll out, but critics fear it’s the first step towards monetizing the app like Facebook

  • TikTok caps videos at 60 seconds, but the app could allow up to three minutes
  • A Twitter user shared an update he spotted in his TikTok app
  • It is not clear if TikTok will rollout the added length to all of its users
  • Some users seem to be thrilled at the idea of creating longer videos
  • While others point at the idea that TikTok could be monetized like Facebook 

TikTok’s success is based on a short-form video concept that limits clips to no more than 60 seconds, but this model may soon change.

Matt Navarra, a well-known social media commentator, shared a tweet with a screenshot from his TikTok app that suggests the firm is testing videos up to three minutes long.

Some users were thrilled to hear news of the update, mainly to be rid of the ‘like to see part two of a video’ that is a popular theme among creators.

However, others have noted that extended the length could lead to monetization of the site – similar to that of Facebook. 

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Matt Navarra , a well-known social media commentator, shared a tweet with a screenshot from his TikTok app that suggests the firm is testing videos up to three minutes long

Matt Navarra , a well-known social media commentator, shared a tweet with a screenshot from his TikTok app that suggests the firm is testing videos up to three minutes long

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TikTok took the world by storm when it hit the market in 2017 and has climbed the charts this year amid the coronavirus pandemic that has shutter millions into their home – the app saw 75.5 million new downloads in March alone.

It was viewed as a step above Vine, which only allowed clips up to six seconds, but was still allows users to create entertaining content without going overboard like some on YouTube which limits videos to 15 minutes.

But Navarra’s tweet suggests TikTok may be taking a new path with allowing up to three-minute videos.

He shared a screen shot of ‘Account Updates’ in his app that reads: ‘Upload longer videos: You have early access to uploading videos up to 3 minutes long on the TikTok app and desktop!’ 

Some users were thrilled to hear news of the update, mainly to be rid of the ‘like to see part two of a video' that is a popular theme among creators

Some users were thrilled to hear news of the update, mainly to be rid of the ‘like to see part two of a video’ that is a popular theme among creators

However, others have noted that extended the length could lead to monetization of the site – similar to that of Facebook

However, others have noted that extended the length could lead to monetization of the site – similar to that of Facebook

Comments on Navarra’s tweet contain mixed reactions of the update. A user by the name of ‘The Highland ghost Hunters’ tweeted he is looking ‘forward to this when will it be out to everyone'

Comments on Navarra’s tweet contain mixed reactions of the update. A user by the name of ‘The Highland ghost Hunters’ tweeted he is looking ‘forward to this when will it be out to everyone’

It is not clear if TikTok is set to roll out the update to all of its users in the future.

DailyMail.com has reached out to TikTok and has yet to receive a response.

Comments on Navarra’s tweet contain mixed reactions of the update.

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A user by the name of ‘The Highland ghost Hunters’ tweeted he is looking ‘forward to this when will it be out to everyone.’

And Clyena shared: ‘Thank goodness. I’m tired of hearing there is a part 2 to a video.’

TikTok took the world by storm when it hit the market in 2017 and has climbed the charts this year amid the coronavirus pandemic that has shutter millions into their home – the app saw 75.5 million new downloads in March alone

TikTok took the world by storm when it hit the market in 2017 and has climbed the charts this year amid the coronavirus pandemic that has shutter millions into their home – the app saw 75.5 million new downloads in March alone

Some users do not seem so thrilled with the added time. Lenka Koppova tweeted: ‘Oh no, I'm already getting bored with 1 min long videos and tend to skip those. Keep it short TikTok'

Some users do not seem so thrilled with the added time. Lenka Koppova tweeted: ‘Oh no, I’m already getting bored with 1 min long videos and tend to skip those. Keep it short TikTok’

Others highlighted the fact that TikTok could become monetized similar to that of Facebook

Others highlighted the fact that TikTok could become monetized similar to that of Facebook

Some users do not seem so thrilled with the added time.

Lenka Koppova tweeted: ‘Oh no, I’m already getting bored with 1 min long videos and tend to skip those. Keep it short TikTok!’

Others highlighted the fact that TikTok could become monetized similar to that of Facebook.

Regardless of how users feel about the update, it should not come as a surprise – other social media platforms have updated processes.

Twitter began with allowing just 140 characters in tweets and has since doubled the amount to 250.

YouTube also made a shift from its early begins that only let users upload videos up to 10 minutes long and now creators can record up to 15 minutes.

What is TikTok?

TikTok is a Chinese social media app where users can live stream, create short videos and music videos and Gifs with a host of functions.

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TikTok’s tagline is ‘Make every second count’.

It was the most downloaded app in the US in 2018 and the world’s fourth most downloaded app in 2018, ahead of Instagram and Snapchat.

In 2019, it became the second-most downloaded app globally behind Whatsapp.

TikTok is known in China as Douyin where it was launched in 2016 and then made more widely available around the world in 2017.

Douyin is still the version of the app used in China, available to download separately to TikTok. 

The app is most popular among children and young people who use it to film themselves dancing and lip-syncing to chart hits.

It offers users a raft of colourful modification and editing tools including overlaying music, sound, animated stickers, filters and augmented reality (AR) for creating short videos.

The Beijing-based social network has more than 500 million active users and the company is worth more than $75 billion (£58 billion).





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