Samsung may tout the Galaxy S20 FE as an extension of the Galaxy S20 lineup it introduced earlier this spring. But the timing of the release of the new phone seems designed with one rival in mind — Apple’s iPhone.

After all, since the Galaxy S20 FE adopts many of the same features found in the standard S20 — our Galaxy S20 FE vs. Galaxy S20 face-off found the two phones to be almost interchangeable in all but a handful of ways — releasing a $699 phone with flagship specs seems like a perfect way to undercut any rivals. And there’s no bigger rival in the smartphone world than the iPhone.


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