marketing

NBCUniversal Wraps Its ‘Largest’ Upfront Ever, With More Than $7 Billion in Commitments



NBCUniversal has joined the upfront wrap party. The company confirmed on Thursday, June 30, that it had finished talks for its “largest global, national and local 2022-2023 upfront” ever. With the news, it’s now the fifth upfront week presenter to cross the finish line this year, trailing TelevisaUnivision, Paramount, Fox and The CW. According to…



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